DMARC Tags: An Overview DMARC records consist of a set of mechanisms, known as DMARC tags, that convey specific instructions to email-receiving servers during the mail transfer process. Each DMARC tag has a value defined by the domain owner. Below is a breakdown of the available DMARC tags: DMARC Tags…
Outbound Email Authentication: Security & Deliverability
The Ultimate Guide to DMARC: Ensuring Email Security (Part 1 of 2)
Are you aware of email risks and how DMARC can protect you? Introduction to DMARC DMARC stands for Domain-based Message Authentication, Reporting, and Conformance. It authenticates emails and offers thorough authentication results, protecting your domains from spoofing, phishing, and other intrusions. It improves two existing email verification techniques: SPF (Sender…
Outbound Email Authentication: Security & Deliverability
Unlocking the Power of DKIM: A Business Guide to Email Security
What exactly is DKIM, why should it matter to your organization, and how can DKIM protect your business communications? Demystifying DKIM At its core, DKIM (DomainKeys Identified Mail) is a robust email authentication method designed to establish the authenticity of your email messages. Think of it as a digital seal…
Email Deliverability
Email Deliverability Journal – Sep 11th
To Blocklist or Not Blocklist? Hi, Today, I’ll share a conversation with a potential Upwork client. She told me they were blacklisted on SURBL.org and needed to figure out why and get delisted ASAP. After the initial discussions, she mentioned she was deciding between me and another professional. She then…
Outbound Email Authentication: Security & Deliverability
What’s SPF, and Why Does It Matter?
Emails are a crucial part of our digital lives. They help us communicate, share information, and connect with others. But with the convenience of email comes the need for security. That’s where SPF, or Sender Policy Framework, protects your emails. Understanding SPF: Your Email’s Guardian What Is SPF and How…
Outbound Email Authentication: Security & Deliverability
Understanding DNS in Email Authentication and Deliverability
The Domain Name System (DNS) serves as the backbone of internet navigation. It’s akin to the directory that translates human-friendly website names into machine-friendly IP addresses. But its role extends far beyond mere translation; it’s pivotal in securing and optimizing email communication for businesses. In a world where phishing attacks…
Outbound Email Authentication: Security & Deliverability
Email Authentication
Email is more than just a communication tool; it’s the lifeblood of modern business. We rely on it for everything from internal memos to customer outreach. But as we all know, it’s not without its vulnerabilities. Here’s the hard truth: Emails are susceptible to security threats like phishing and spoofing….
Outbound Email Authentication: Security & Deliverability
Unlocking the Full Potential of Email: Authentication, Deliverability, and Automation
Hi, Let’s discuss email authentication and its implications for your email marketing program? Email authentication isn’t just a cybersecurity measure; it’s also crucial to effective email deliverability and automation. In today’s digital age, ensuring your emails are legitimate and secure protects against spam and phishing. It enhances your email deliverability…
Email Deliverability
Email Deliverability Journal – Aug 2nd
Hi, Today, I bring you a case of a re-permissioning campaign. Due to DNS configuration issues, Yahoo (and AOL) blocked the messages sent to their users, and the customers from these providers received a “suppressed” status in the Klaviyo platform. We implemented a re-permission campaign, and the results were spectacular,…