Category: Email Deliverability

Hi, Today, I will share some questions I received from a new Upwork prospect. Disclaimer: Some links I share are affiliate links. You won’t be charged extra for clicking and buying through them, but I may receive a commission. I only endorse websites and products I trust and use personally….

Today, I will share a question I received from a new newsletter subscriber. Can you Please tell about Icloud Bulk email supporting ESP’s , and please give some tips about how we can maintain Daily Email Volume to icloud customers. Thanks in advance. My answer: “Hi _______, Thank you very…

Navigating the complexities of setting up a new email account or domain can be daunting. This blog post breaks down what you need to know in simple terms, helping you achieve email success without the jargon. Learn about quotas, trust-building, and more.

To Blocklist or Not Blocklist? Hi, Today, I’ll share a conversation with a potential Upwork client. She told me they were blacklisted on SURBL.org and needed to figure out why and get delisted ASAP. After the initial discussions, she mentioned she was deciding between me and another professional. She then…

Hi, Today, I bring you a case of a re-permissioning campaign. Due to DNS configuration issues, Yahoo (and AOL) blocked the messages sent to their users, and the customers from these providers received a “suppressed” status in the Klaviyo platform. We implemented a re-permission campaign, and the results were spectacular,…

Hi, Did you know that sending fewer emails can actually help you reach more inboxes? As counterintuitive as it might sound, removing unengaged people from your list can help you deliver more messages directly to inboxes. Just last Thursday, in a meeting with a client, we prioritized a process of…

Hi, A simple and effective tactic is to ask in your welcome message to your list what is their main question or challenge regarding the niche you operate in. It has two benefits: However, a client posed this objection to me: A question about this practice: with over 20,000 new…

Hi, Can the email signature influence the outcome of your campaign? I’m setting up a “next lesson” automation for users of an application. With each step the user takes in their journey with the app, we will email them about their next lesson. The hypothesis is that this will increase…

Hello, Continuing the email deliverability setup for the Zoho platform, we monitored the DMARC authentication for a few days to propagate the DNS records updates. As expected, the compliance level rose to over 95%. For one of the domains, I considered the service completed. However, for the other domain, surprisingly,…