This case is from a campaign where we’re defining the text of the seventh message of a sequence.
I’m sharing a screenshot of the Google Doc we’re working on.
The highlight is that the a/b test element will be an image (one variation with the image and the other without.)
Hi, Today, I bring you a case of a re-permissioning campaign. Due to DNS configuration issues, Yahoo (and AOL) blocked the messages sent to their users, and the customers from these providers received a “suppressed” status in the Klaviyo platform. We implemented a re-permission campaign, and the results were spectacular,…
Two compelling cases are happening: All messages from a client to Google (Workspace or Gmail) recipients are being blocked. I asked him to do a test: to send the same message to two of my email addresses (one from Google and one from Namecheap). Both addresses in the To field…
Hi there, I recently received a really interesting question about email marketing that I believe is relevant to many of you. It’s the kind of question every digital marketing professional has asked themselves at some point – maybe the million-dollar question in our field! The question was: “How do you…
