Category: Others

This is, without a doubt, one of the questions I hear most often. The idea of “investing in email” still carries a certain fog—it seems outdated, unfashionable, ineffective, and too laborious. But in practice? If you have consistency, good planning, and balance speed with learning, it works. Recently, exchanging emails…

I was invited by Folderly to share my experience as an email deliverability consultant and affiliate partner. You can watch the webinar or read my thoughts below. I’m a former software developer who switched to digital marketing as a marketing consultant. Since the beginning, I’ve worked with email marketing, and…